Articles, guides, interviews, checklists. On strategy, leadership, growth and more 🙌
Your guide to Persona Analysis – what buyer and user personas are, why you need them, how to create them, plus an example persona to help get you started 👤
A quick-fire video on the Five Forces framework to help assess the profitability of a market…🍿
A video guide to DESTEP Analysis, a framework used to map out external factors that may impact your business… 🎞️
The top strategic planning models, tools and frameworks to help you understand all the possible business strategies and pick the one that’ll help you grow 🚀
Our definitive list of the best strategy tools, models and frameworks to help you kick-start your strategic planning. Find out what they all do and when to use them 🛠
Thoughts and ideas for your inbox ...
A look at how to wage Guerrilla warfare on your competitor and take market share with a successful Guerrilla Marketing campaign and strategy 🤫
Concerned you’re going to be attacked in your weaker spots by a competitor? Take a read of this defense strategy…🙅🏽♂️
Sometimes it’s best to walk away. If faced with threats from a competitor, learn when a strategic exit from a market is the best line of defense 👋
Definitive guides, checklists and handbooks. Take any or all away for free.
Read the findings of our exclusive research into strategic management in the voluntary…Download
Getting teams to prioritise the strategically important over business as usual noise is…Download
Read the findings of our exclusive research into the changing responsibilities and challenges…Download
We talk to the CEO of a charity about strategy and their projects… ❤️
If you’re faced with having to defend your market share against a challenger company, reinforcing your brand perception may be the way to go.
Nervous you’re about to be attacked by a competitor? Find out how to launch a pre-emptive defense strategy and attack first… 🛡️
A look at the three dimensional model that helps businesses define their purpose and activities… 🌌
Our run-down of the very best leadership blogs on the planet. Essential reading for anyone leading anything 👑
We take a look at some examples of different company values…❤️
How to launch a challenger attack on a market-leading competitor by attacking from all sides 🔁
The OGSM Framework is a proven methodology for executing your strategy effectively. Learn how to get from A to B in an efficient and effective way.
Everything you need to know about taking on a competitor with a Flanking Attack Strategy… 🥊
A series of questions that help you work out if your strategy will be successful… 💭
We take a look at one of the riskiest attack strategies – the Frontal Attack… 🤺