Strategy Articles

6 Problems That Stop Team Alignment

Learn the common barriers to effective team alignment, so you know what needs to change to get everyone working together and driving the business forward 👯‍♂️

A series of water pistols in different colours representing different attack strategies

Guides

The Ultimate Guide to Attack Strategies

The only guide you’ll need when looking to plan your attack on a market competitor… 🥋

Videos

Persona Video Guide

A video guide to developing buyer or user personas to help drive your marketing, product and company strategies… 👥

Construction tools to representing building a structure for your strategy

Lists

The Best Strategy Tools to Structure Your Plan & Aid Execution

The top tools and frameworks for mapping out your strategy plan, then testing how successful it’s likely to be 👌

Articles

3 Common Reasons Businesses Get Distressed

What causes businesses to get into trouble and fail? Understand the signs and know what to look out for to avoid the same fate… 📉

A woman watching our Ansoff Matrix video

Videos

Ansoff Matrix Video Guide

A video guide to the Ansoff Matrix, possibly the fastest way to understand the different strategic options for your business and develop ideas to power your growth 💡

woman reading a map to represent different strategic directions a business could take

Lists

The Best Strategy Tools to Understand & Evaluate Strategic Options

The top strategic planning models, tools and frameworks to help you understand all the possible business strategies and pick the one that’ll help you grow 🚀

Improve your knowledge

Thoughts and ideas for your inbox ...

By subscribing up you are agreeing to the terms of our Privacy Policy

Tools on a bench representing strategy tools for use in business planning

Lists

The Best Strategy Tools to Analyze Your Market & Business

Our definitive list of the best strategy tools, models and frameworks to help you kick-start your strategic planning. Find out what they all do and when to use them 🛠

Ants representing various small attacks on a competitor

Guides

Guerrilla Attack Strategy Guide

A look at how to wage Guerrilla warfare on your competitor and take market share with a Guerilla Attack Strategy 🤫

A group watching the DESTEP video on an iPad

Videos

DESTEP Video Guide

A video guide to DESTEP Analysis, a framework used to map out external factors that may impact your business… 🎞️

Free ebooks

Definitive guides, checklists and handbooks. Take any or all away for free.

The Definitive Guide to Pricing Strategy

Everything you need to know to get your pricing right and drive your…

Download

Growth Tactics for Market Penetration

9 Best Practice Sales Campaigns for Turbulent Times...📈

Download

The PESTLE Analysis Handbook

What's going on outside your business? Find out with this useful handbook to…

Download

A blue ocean to represent the strategic position mapped out in the book Blue Ocean Strategy

Articles

Blue Ocean Strategy: A Summary

We look at the lessons to be learnt from one of the best-selling books on strategy 📖

Guides

Bypass Attack Strategy Guide

Sometimes it’s easier to go round a competitor than taking them head on… 🏃

A group of people watching the Five Forces video on a laptop

Videos

Porter’s Five Forces Video Guide

A quick-fire video on the Five Forces framework to help assess the profitability of a market…🍿

Group of people representing user and buyer personas for a business

Guides

Ultimate Guide to Personas

Your guide to Persona Analysis – what buyer and user personas are, why you need them, how to create them, plus an example persona to help get you started 👤

3D shapes representing the three dimensions of the Abell Model

Guides

Guide to the Abell Model

A look at the three dimensional model that helps businesses define their purpose and activities… 🌌

Female business leader reading a leadership blog chosen from Lucidity's top 10 leadership blog list

Lists

The Top 10 Leadership Blogs Every Leader Should Read

Our run-down of the very best leadership blogs on the planet. Essential reading for anyone leading anything 👑

A battle where the defender is being surrounded

Guides

Encirclement Attack Strategy Guide

How to launch a challenger attack on a market-leading competitor by attacking from all sides 🔁

A group of people working on their strategy together

Guides

Guide to the OGSM Framework

How to structure your strategy plan and break a top level objective into specific actions with the OGSM Framework approach… 🔨

Guides

Flanking Attack Strategy Guide

Everything you need to know about taking on a competitor with a Flanking Attack Strategy… 🥊

A question is asked in a strategy meeting

Guides

Guide to Mintzberg’s 5 Ps of Strategy

A series of questions that help you work out if your strategy will be successful… 💭

Guides

Frontal Attack Strategy Guide

We take a look at one of the riskiest attack strategies – the Frontal Attack… 🤺

A woman watching the PESTLE video on a laptop

Videos

PESTLE Analysis Video Guide

A video guide to looking at your external environment via PESTLE Analysis… 🎥

1 2 3 … 9 Next »

Mmmm... cookies 🍪

Strategy know-how

6 Problems That Stop Team Alignment

The Ultimate Guide to Attack Strategies

Persona Video Guide

The Best Strategy Tools to Structure Your Plan & Aid Execution

Try our strategy software for free

3 Common Reasons Businesses Get Distressed

Ansoff Matrix Video Guide

The Best Strategy Tools to Understand & Evaluate Strategic Options

Improve your knowledge

The Best Strategy Tools to Analyze Your Market & Business

Guerrilla Attack Strategy Guide

DESTEP Video Guide

Free ebooks

The Definitive Guide to Pricing Strategy

Growth Tactics for Market Penetration

The PESTLE Analysis Handbook

Blue Ocean Strategy: A Summary

Bypass Attack Strategy Guide

Porter’s Five Forces Video Guide

Ultimate Guide to Personas

Guide to the Abell Model

The Top 10 Leadership Blogs Every Leader Should Read

Encirclement Attack Strategy Guide

Guide to the OGSM Framework

Flanking Attack Strategy Guide

Guide to Mintzberg’s 5 Ps of Strategy

Frontal Attack Strategy Guide

PESTLE Analysis Video Guide