SWOT analysis is a well known strategy tool – probably the first strategy tool most people come into contact with without realizing its to do with strategic analysis.
A video guide to developing buyer or user personas to help drive your marketing, product and company strategies… 👥
Product, Price, Place and Promotion. We look at the 4 pillars of any good marketing strategy to help kick-start your strategic thinking and marketing planning 4️⃣
Your guide to Persona Analysis – what buyer and user personas are, why you need them, how to create them, plus an example persona to help get you started 👤
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This guide will walk you through the Revenue Model Framework, designed to help you innovate your price points and improve your standard approach to making money.
The only guide you’ll need when looking to plan your attack on a market competitor… 🥋
This guide will help you understand the nuances of cost-plus pricing and how to implement it in your business.