Strategy Guides, Tools and Frameworks

Whether you're mid way through execution or just starting planning, there's a guide to help you in this section 🛠️

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Two people sit at a laptop to discuss TOWS Analysis

How to do a TOWS Analysis

Learn how to take action on your opportunities and threats… 👫

A number of clocks on a wall to represent The Strategy Clock

Introduction to Bowman’s Strategy Clock

With so many potential ways to master a market, Bowman’s Strategy Clock is a useful tool… ⏰

A number of markers on a board representing the different generic strategies

Introduction to Porter’s Generic Strategies

Porter classified 4 competitive strategies for companies, we take a look at each one… 💁

A caterpillar in a tree to represent different stages in the ADL Matrix

Introduction to the ADL Matrix

Lifecycles of markets and products can be determined by using an ADL Matrix, come and learn more… 🐣

An introduction to TOWS Analysis

Take your SWOT further by looking at the relationships it produces with TOWS…🤝

A series of doors representing options that are generated in the Ansoff Matrix

Introduction to the Ansoff Matrix

A matrix developed in the 1950s and still used today. Find out why it’s so useful… 💭

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Two people jump in to the air at sunset to represent the positivity around SOAR Analysis

Create a SOAR Analysis in 5 steps

Learn how to create a SOAR Analysis to focus on the positives of your business… 😀

A rocket launching to represent SOAR Analysis and it's positive approach

Introduction to SOAR Analysis

Unlike many frameworks, SOAR takes into account aspirations and goals, we have a closer look… 😃

Five arrows drawn on the floor to represent the five forces

Create a Porter’s Five Forces analysis in 6 steps

In this guide we’ll look at the steps you need to take to create the most effective Porter’s Five Forces for your business. 🕔

Free ebooks

Definitive guides, checklists and handbooks. Take any or all away for free.

Definitive Guide to Pricing Covershot

The Definitive Guide to Pricing Strategy

Everything you need to know to get your pricing right and drive your…

Growth Tactics for Market Penetration Covershot

Growth Tactics for Market Penetration

9 Best Practice Sales Campaigns for Turbulent Times...📈

The PESTLE Handbook Covershot

The PESTLE Analysis Handbook

What's going on outside your business? Find out with this useful handbook to…

A world map with different pins placed to represent the geographical part of LoNGPESTLE

Introduction to LoNGPESTLE Analysis

LoNGPESTLE takes PESTLE a stage further by adding geography – let’s see how… 🌎

Crashing waves to represent external forces

Introduction to Porter’s Five Forces

Interested in evaluating a marketplace? Porter’s Five Forces strategic model is a great place to start… 🌃

A pair of binoculars to represent Vision Statements

5 steps to creating your strategy Vision statement

Need to create your perfect Vision statement? Follow our 5 step process…👀

A close up of an eye to represent Vision Statements

Introduction to Strategy Vision Statements

We answer common questions around Vision statements… 🕶️

Shot of the city to represent looking outside with a PESTLE

6 steps to creating your best PESTLE

Use the right ingredients and follow our steps to develop the best PESTLE for your business… 🔍

What Where When: Forming A Data Strategy

There’s so much data generated daily by your business, so how do you form your data strategy…📂

Analysis done on a table for SWOT

5 steps to creating your best SWOT

In this guide we’ll look at the steps you need to take to create the most informative and useful SWOT for your business. 🎖️

Getting the most out of Strategy Workshops

Some prior considerations & thoughts to get the most out of strategy workshops 👥

Six Spices representing the six parts of PESTLE

Introduction to PESTLE Analysis

In this article we will look at PESTLE / PESTEL / PEST. It’s a tool commonly used to look at external factors that may influence your business. 🌏

Two laptops preparing to do a SWOT

Introduction to SWOT Analysis

A look at arguably the most famous strategic analysis tool – the SWOT Analysis 📝

Planning meeting for a perceptual map

Introduction to Perceptual Maps

Perceptual Maps are a fun, quick and informative way to map your competitive landscape 📍

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