Guides

A series of water pistols in different colours representing different attack strategies

Guides

The Ultimate Guide to Attack Strategies

The only guide you’ll need when looking to plan your attack on a market competitor… 🥋

A large tree in an empty field to represent The Strategy Tree

Guides

How to Use a Strategy Tree

We take a look at one of the best ways to structure your strategy…🌳

Train tracks to represent the alignment in a VMOST model

Guides

Guide to VMOST Analysis

We take a look at one way to structure a strategy… 🛤️

A diagram with a dial representing Key Performance Indicators

Guides

The Ultimate Guide to KPIs

We’ve pulled together everything you need to know about KPIs… 😎

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Guides

Best Tips on How to Present to the Board of Directors in 2022

Top tips for nailing your presentation to The Board 👨‍💻️

A management meeting with one person standing to present

Guides

How to Create a Business Strategy

Thinking about formulating your strategic plan? Take a look at our guide…👍

Access Interactive Tools

Book your demo and we'll show you how to conduct analysis with our interactive tools and frameworks.

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Guides

How to Create Company Values

A simple process to define and refine the perfect company values for your business… ❤️

A range of cakes with different prices to represent value based pricing

Guides

Value Based Pricing Guide

We look at the pricing strategy that focuses on the value you generate… 💲

Competitive pricing noted down next to a calculator

Guides

Competitive Based Pricing Guide

We take a look at how companies price based on competitors… 👀

Free ebooks

Definitive guides, checklists and handbooks. Take any or all away for free.

The State of Strategy Leadership research report by Lucidity

The State of Strategy Leadership

Read the findings of our exclusive research into the changing responsibilities and challenges…

Strategy Suggestions – How to Prioritise Strategy Across the Organisation

Getting teams to prioritise the strategically important over business as usual noise is…

Strategic Management in the Voluntary Sector

Read the findings of our exclusive research into strategic management in the voluntary…

Two fencers preparing to attack

Guides

Bypass Attack Strategy Guide

Sometimes it’s easier to go round a competitor than taking them head on… 🏃

Pricing labels on clothes

Guides

Cost Plus Pricing Guide: How to Set a Pricing Structure

This guide will help you understand the nuances of cost-plus pricing and how to implement it in your business.

Sunflower representing growth generated from the Value Disciplines Model

Guides

Guide to the Value Disciplines Model

What values do you focus on in order to succeed? This model helps you decide…🎯

A sheet of data is studied representing Strategic Objectives

Guides

Guide to Strategic Objectives

Learn how to set your strategic objectives with our latest guide…⛳

A team high five

Guides

Beginner’s Guide to Strategy

Never done a strategy before? This is the guide to you…🙏

An accountant gives strategy advice to his client

Guides

Launching Advisory Services as an Accountant

A look at how accountants can launch business advisory services… ⛑️

Orange segments split but arranged to show they form the complete orange to represent the MECE principle

Guides

Guide to The MECE Principle

A famous principle that will make your strategic frameworks better… 🍊

A strong chain representing Porter's Value Chain

Guides

Porter’s Value Chain: Your Map to Business Success

Porter’s Value Chain will help you define your value chain, understand where your profit margins are, and strategize both short-term and long-term growth

Close up of an astronaut in space to represent mission statements

Guides

Guide to Company Mission Statements

We take a look at everything related to Mission Statements… 🕵

Crops to represent the resources that The GE Matrix helps you focus on

Guides

GE Matrix: The Ultimate Resource Allocation Tool for Growth

We take a look at a matrix to help you work out where to invest resources… 🐎

Diagram listing the four parts of Ansoff Matrix as Market Penetration, Market Development, Product Development and Diversification

Guides

The Ultimate Guide to the Ansoff Matrix

Everything you need to understand about the Ansoff Matrix… 🙌

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