Spying through blinds representing how Four Corner Analysis looks at competitor strategy

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Four Corner Analysis Guide

A tool to help you understand what your competitors are up to…🕵

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Using Ansoff Matrix In A Workshop

Experienced strategist Jamie MacAlister discusses his Ansoff Roulette activity… 🎲

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How to segment your revenue

A guide to how to segment your revenue for strategic focus… 💳

Diagram showing Porter's Five Forces are Competitive Rivalry, Threat of New Entry, Threat of Substitution, Power of Buyers and Power of Suppliers

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The Ultimate Guide to Porter’s Five Forces

This is the only guide you’ll ever need for Porter’s Five Forces… 👏

A printed chart being studied to represent the DESTEP Analysis

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DESTEP Analysis: Your Guide to External Environment Analysis

This guide to DESTEP is designed to help you understand your external environment, and the steps you can take to improve your business.

Diagram showing SWOT in SWOT Analysis stands for Strengths, Weaknesses, Opportunities and Threats

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The Ultimate Guide to SWOT Analysis

Yes, this is the only guide to SWOT Analysis you’ll ever need…🕶️

Access Interactive Tools

Book your demo and we'll show you how to conduct analysis with our interactive tools and frameworks.

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A small green shoot penetrates through ground

Guides

Market Penetration Strategy Guide

We take a look at Market Penetration from the Ansoff Matrix… 🥇

Three trophies representing different scoring from the SFA Matrix

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Guide to the SFA Matrix

This framework will help you decide which strategy to select… 🎯

A Caterpillar to represent Diversification

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How to Improve the Diversification Strategy of Your Business

Check out our guide to the principles of strategic diversification… 🆕

Free ebooks

Definitive guides, checklists and handbooks. Take any or all away for free.

The State of Strategy Leadership

Read the findings of our exclusive research into the changing responsibilities and challenges…

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Strategy Suggestions – How to Prioritise Strategy Across the Organisation

Getting teams to prioritise the strategically important over business as usual noise is…

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Strategic Management in the Voluntary Sector

Read the findings of our exclusive research into strategic management in the voluntary…

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A business meeting where two people shake hands across a table

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6 steps to win at your free trial

Make the most of your 14-day trial of this awesome strategy software with our suggested to-do list 🤴

Three test tubes representing Porter's Three Tests

Guides

Introduction to Porter’s Three Tests

If you’re looking to diversify, check out these three tests to see if you’ll succeed…🙋

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Strategic Cost Reduction Guide

We take a look at how to include cost reduction into your strategy… 📉

Guides

Introduction to the Grand Strategy Matrix

The name sounds impressive, but what is the Grand Strategy Matrix… 🎩

A man about to slam-dunk a ball into a net to represent goals from Locke's Goal Setting Theory

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Locke’s Goal Setting Theory: How to set your Business Goals

Locke developed a goal setting theory that includes five elements. By understanding these elements, your business goals will be set for success.

Man stands between a left arrow and a right arrow on the floor to represent the decision in Force Field Analysis

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Introduction to Force Field Analysis

Struggling to make strategic decisions? Take a look at this decision making framework…🤔

Guides

How to create a Perceptual Map of your Brand’s Competitors

A perceptual map is an easy way to see how you stand against your competitors. It’s also a useful tool for setting goals and achieving results.

The numbers 1 to 6 to represent the Six Forces

Guides

How to create a Six Forces Analysis

So you’ve masted Five Forces? How about taking on the sixth… 📄

A hand holding a model of the Earth to represent handling different geographies via CAGE Distance

Guides

Introduction to the CAGE Distance framework

How to tell the barriers to a country is a potential opportunity for you… 🗺️

Lots of maps on a desk to represent The Strategy Map

Guides

Introduction to Strategy Maps

We take a look at one method for communicating your strategic objectives… 📍

Guides

Introduction to the Six Forces Model

Learn about an evolution of Porter’s Five Forces… 🎲

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