The Worlds Most Flexible Strategy Plaform Strategy Articles

Diagram showing SWOT in SWOT Analysis stands for Strengths, Weaknesses, Opportunities and Threats

Guides

The Ultimate Guide to SWOT Analysis

Yes, this is the only guide to SWOT Analysis you’ll ever need…🕶️

A small green shoot penetrates through ground

Guides

Market Penetration Strategy Guide

We take a look at Market Penetration from the Ansoff Matrix… 🥇

Three trophies representing different scoring from the SFA Matrix

Guides

Guide to the SFA Matrix

This framework will help you decide which strategy to select… 🎯

A Microphone

Interviews

René Moolenaar, Senior Lecturer in Strategy

We ask a Senior Lecturer and CFO for their views on strategy… 📞

A dog dressed as a unicorn

Articles Examples

Strategic Mistakes: Weird Diversification

We take a look at some of the weirdest examples of diversification… 🤪

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A Caterpillar to represent Diversification

Guides

How to Improve the Diversification Strategy of Your Business

Check out our guide to the principles of strategic diversification… 🆕

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Guides

6 steps to win at your free trial

Make the most of your 14-day trial of this awesome strategy software with our suggested to-do list 🤴

Three test tubes representing Porter's Three Tests

Guides

Introduction to Porter’s Three Tests

If you’re looking to diversify, check out these three tests to see if you’ll succeed…🙋

Free ebooks

Definitive guides, checklists and handbooks. Take any or all away for free.

The State of Strategy Leadership research report by Lucidity

The State of Strategy Leadership

Read the findings of our exclusive research into the changing responsibilities and challenges…

Strategy Suggestions – How to Prioritise Strategy Across the Organisation

Getting teams to prioritise the strategically important over business as usual noise is…

Strategic Management in the Voluntary Sector

Read the findings of our exclusive research into strategic management in the voluntary…

A bar at a gastropub

Articles

Spotlight: Gastropub Strategy Considerations

Dylan Butcher takes a look at a real life Gastropub to see what strategic considerations they may have…🍻

Piggy bank with coins near it

Guides

Strategic Cost Reduction Guide

We take a look at how to include cost reduction into your strategy… 📉

Strategy Tips Book

Tips

SME Strategy Tips From Business Academics

They’re the experts who design the frameworks we use each day, let’s see what tips they have for SMEs…✅

Looking down on a shopping mall

Articles

Spotlight: Farfetch Strategy Considerations

Owen gives his thoughts on the strategy considerations for fashion e-commerce platform Farfetch… 💻

A team of people raise their hands at sun set

Articles

Strategy Study: Growth vs Motivation

We take a look at how growth without planning & communication can impact motivation…👥

Articles

Spotlight: Alfa Romeo Strategy Considerations

Rebecca Tevini gives her take on the strategic considerations of Alfa Romeo…🚘

Applying cream to the back of a hand

Articles

Spotlight: The Body Shop Strategy Considerations

Vesela Hristova gives her view on The Body Shop and their strategic considerations… 🛍️

Strategy Tips Book

Tips

SME Strategy Tips From Business Leaders

We spoke to experts from a range of well known companies to bring you this list… 💭

A grand ceiling

Guides

Introduction to the Grand Strategy Matrix

The name sounds impressive, but what is the Grand Strategy Matrix… 🎩

Dublin

Interviews

Gavin Downes, Head of Strategy at Neon Agency

We have a chat to the Head of Strategy at Neon Agency… 🎙️

A man about to slam-dunk a ball into a net to represent goals from Locke's Goal Setting Theory

Guides

Locke’s Goal Setting Theory: How to set your Business Goals

Locke developed a goal setting theory that includes five elements. By understanding these elements, your business goals will be set for success.

Jeans stacked up

Articles

Spotlight: Canada Goose Strategy Considerations

Hayley Wong gives her view on Canada Goose and their strategic considerations… 🇨🇦

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