Have you had a strategy that hasn’t worked out before? It only takes the wrong tools, models, or approach, and your strategy can easily become a horror film.
To celebrate Halloween we're going to identify 5 strategy monsters – take a read below and make sure you avoid your strategy terrorising your business by becoming one of these.
The Ghost is a strategy that is rarely seen. Employees hear noises about it, some even claim to have seen it, but mostly these sightings are once a year at best. Even when seen, The Ghost strategy can be hard to make out as it’s shape will not be fully formed.
You know your strategy has become The Ghost when:
The Skull is a strategy that was developed but never fed or nourished, so without a clear plan it faded away. Skulls are useless now as many years have passed since they were originally created.
You know your strategy has become The Skull when...
The Vampire Bat strategy does exist and flies about from employee to employee, consuming their time, energy and resource. Vampire Bat strategies are always hard work, with nobody wanting it to land on their desk.
You know your strategy has become The Vampire Bat when:
You know you’ve a zombie strategy is you see it shuffling around, making other parts of the business part of itself, slowing them down and ultimately rotting away. Strategies that have become overcomplicated or slow to progress are classed as zombies.
You know your strategy has become The Zombie when:
The Coffin strategy is long since dead, adds no value, but is walked around and shown to people. This type of strategy, despite being of no use, is treated with great respect and rarely questioned. It’s often referenced at company meetings and may even have a memorial plaque on the wall.
You know your strategy has become The Coffin when:
Scary times! Do any of the above feel familiar? It's too much of a cliché to say who ya gonna call but... well, what ya gonna do?
Avoiding a horror strategy is key to the survival of your business. You need a strategic plan that promotes your growth, gives you focus, and leads your team in the right direction. It's not a difficult process, nor does it have to be nebulous or confusing.
With the above a horror can be easily avoided to make a healthy, dynamic and successful strategy for your business or your department… so don’t have nightmares!
Happy Halloween from everyone at Lucidity! 🎃