ON-DEMAND WEBINAR

Competitive Strategies – which one to follow and how to compete!

Gain invaluable insights into the main competitive strategies your organization can follow to succeed in your markets. With a focus on Porter’s generic strategies, including cost leadership, differentiation, and niche focus, you’ll learn how to identify new opportunities and risks that may be impacting your bottom line. By understanding these key strategies, you’ll be better prepared to compete in today’s marketplace, and gain a lasting competitive edge over your rivals.

You will learn about:

Understand & Explore - Understand competative strategies in some detail, looking at the underlying requirements, opportunities, and risks of each strategy
Leverage Examples - Improve your knowledge of which strategies are best suited to which organizations by using a number of interesting examples of businesses that follow each strategy
Compete & Survive - Discuss competitive approaches that can help you compete or survive more effectively in your markets

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Our Expert Speakers:

Dr René Moolenaar

Associate Professor/Senior Lecturer in Strategy and Board Advisor

Dr René Moolenaar is a highly experienced CFO, board advisor and prominent academic in the field of strategy. His experience ranges from engineering and manufacturing, media, professional services, education and property.

Tom Ricca-McCarthy

CEO - Get Lucidity

Tom brings more than 30 years’ experience in technology leadership, spanning FTSE 100 organisations and venture-backed startups and scale-ups. His various roles have included periods of rapid growth as well as difficult or complex turnarounds in high-pressure environments.

Tom has deep commercial experience across leadership teams, having served as CEO, Non-Executive Director, Board Advisor, and Mentor to many founding teams in Tech for Good in the social, health and environmental sectors.